# Gavin Basuel **Forward-Deployed & Design Engineer · Agentic Systems & Growth** **Creator of [tattoo.dev](https://tattoo.dev), [uqp.dev](https://uqp.dev) (Universal Quoting Protocol), and [quote.dev](https://quote.dev).** Las Vegas, NV · [gavin@1gmedia.com](mailto:gavin@1gmedia.com) · [linkedin.com/in/gavinbasuel](https://www.linkedin.com/in/gavinbasuel/) · [x.com/GavinBasuel](https://x.com/GavinBasuel) · [X Chat (Direct DM)](https://x.com/messages/compose?recipient_id=2152188199) · [youtube.com/@GavinBasuel](https://www.youtube.com/@GavinBasuel) · [instagram.com/gavinbasuel](https://www.instagram.com/gavinbasuel/) · [medium.com/@UXGavin](https://medium.com/@UXGavin) --- ## Summary Creator of **tattoo.dev**, **uqp.dev** (Universal Quoting Protocol), and **quote.dev** — founder & forward-deployed design engineer shipping AI-native protocols, developer APIs, agent fleets, and revenue systems end-to-end across Done Agents and 1G Media. Designs, ships, and operates products end-to-end — bridging product engineering, UX/web design, CRM automations, and T-shaped growth. Builds agent-ready APIs/MCP servers, conversion-focused ecommerce experiences, and programmatic SEO networks for real businesses. ## Forward-Deployed Thesis > I have spent my time building and deploying AI workflows and CRM systems where I was entirely responsible for talking to stakeholders, identifying operational bottlenecks, and shipping the solution. Because I worked with agile businesses, I know how to move fast and prove ROI quickly. I am looking to bring that exact same high-agency, value-driven execution to enterprise-scale data infrastructure. --- ## AI & Developer Platforms **[uqp.dev](https://uqp.dev) — Universal Quoting Protocol (Layer 1)** — *Creator.* Also [universalquotingprotocol.com](https://universalquotingprotocol.com). Existing agentic commerce standards like **UCP** work for fixed-price catalogs (shopping, lodging, food) but break down for non-fixed-price, custom-quoted services. UQP fills that pre-checkout layer: AI agent discovery, structured intake, and quoting — then routes into the **UCP** standard once a price is determined. Apache-2.0; `@uqp/core` + `@uqp/packs`. **[quote.dev](https://quote.dev) — Quote Router for AI agents (Layer 2 · in active build)** — *Creator & Founder.* Built on **UQP** + the **UCP** checkout handoff to make quoting and buying from every custom-priced industry effortless for AI agents: <10s `/auth.md` onboarding, <200ms Stage 1 estimates, remote MCP, quote locks. **Work in progress** — not every vertical is finished. [Docs](https://docs.quote.dev) · [OpenAPI](https://api.quote.dev/openapi.json) · MCP at `https://mcp.quote.dev/mcp` · `@quotedev/sdk`, `@quotedev/cli`. **[tattoo.dev](https://tattoo.dev) · [partners.tattoo.dev](https://partners.tattoo.dev) / [docs.tattoo.dev](https://docs.tattoo.dev)** — *Creator.* API, MCP & agentic tools for the tattoo industry — built to **make software free for the tattoo industry**. Peer vertical implementing the open UQP spec (indexing 23,236 studios and 3,736 artists), sitting beside [Tattoo.co](https://tattoo.co) (marketplace) and [Tattoo.Agency](https://tattoo.agency) (hands-on ops). *What inspired UQP:* $1.81M+ in custom-quoted deposits across 3,305+ clients from Tattoo.Agency studio booking & consultation pipelines (not quote.dev router volume). **[Done Agents](https://doneagents.com)** — Founder of an agentic operations studio & early-access workspace combining browser/computer automation, reusable workflow skills, and QA-gated software delivery. **[Permanent / Text Permanent](https://www.textpermanent.com/)** — Technical/product direction for an iMessage-first AI studio operations pilot (intake qualification, routing, and deposit follow-up with owner-approval gates). **Spaceship Registrar CLI & MCP Toolkit** & **DoneSearch pSEO Engine** — Built a TypeScript CLI + stdio MCP server covering 58 API operations across 45 endpoints with dry-run/confirmation safety guards; built a programmatic SEO & GEO/AEO workflow engine powering a multi-site local discovery network. **[MP4 Factory](https://mp4factory-com.vercel.app)** — Agents cut, caption, and brand raw footage — AI-assisted video harness on HyperFrames (Linear P-DON-3). **InkCut** — Agentic tattoo video editor (Linear P-TAT-5) for clipping/creative workflows — **In Build**. **[Tatted Up](https://try.tattoo.co)** — Photoreal AI tattoo try-on for the Tattoo.co ecosystem: upload a mirror selfie and preview real tattoo styles on skin; exposes the tattoo-trained render to agents over a live MCP endpoint (`/api/mcp`), `llms.txt`, and prepaid agentic-commerce tokens. **[Agentic Portfolio Search](https://gavinbasuel.com/open-source/agentic-search)** — Open-source (MIT) BM25 instant search + grounded "Ask AI" for portfolios & docs sites, generalized from my tattoo agentic search and running live on gavinbasuel.com. --- ## Experience ### 1G Media Inc. — Founder (Product, Engineering, UX & Growth) *Las Vegas, NV · 2017 – Present* Founded and operate 1G Media Inc., building web/ecommerce experiences, CRM automations, paid acquisition systems, and AI-native software products for studios, ecommerce brands, and local businesses. - Lead product design, technical architecture, and growth systems spanning Shopify/ecommerce UX, conversion-rate optimization, Meta Marketing API automation (across 5 active ad accounts), and API-driven CRM integrations. - Operate **[Funnel Design](https://app.funnel-design.com)** — a white-label CRM & marketing automation platform integrating Shopify customer sync, omnichannel lead capture (SMS/chat/GBP/IG/FB), call tracking, and automated booking pipelines across client workspaces — backed by custom CLI + Funnel MCP tooling. - Ship full-stack content & local-discovery properties on Vercel/Astro/Next.js and instrument programmatic SEO / GEO-AEO workflows for multi-site distribution. ### Tattoo Company — Co-Founder (Technical, Product Design & Marketing Lead) *Las Vegas, NV · USA travel · Ongoing* Co-founded the three-part Tattoo Company ecosystem with my brother — starting hands-on running **Tattoo.Agency** nationwide and evolving studio-ops lessons into marketplace and open developer infrastructure: - **[Tattoo.Agency](https://tattoo.agency)** — Hands-on growth & ops partner: CRM installation, sales & consultation team management, paid media buying, custom websites, SEO, and reporting — working remotely and flying out to visit client studios across the USA. **$1.81M+** in custom-quoted deposits across **3,305+** clients. - **[Tattoo.co](https://tattoo.co)** — Consumer discovery marketplace connecting clients with tattoo studios and artists, unified by a shared [brand architecture](https://brand.tattoo.co). - **[Tattoo.dev](https://tattoo.dev) / [docs.tattoo.dev](https://docs.tattoo.dev)** — Open API, MCP, and agentic developer tools built to make software free for the tattoo industry. ### [InkHub](https://inkhubhq.com) — IT / Marketing / Growth Operator *Pasadena, CA · 2019 – 2021* Lived in Pasadena, CA, and worked as IT / Marketing / Growth Operator at InkHub, a holding company for tattoo studios (2019–2021). Studio portfolio included Skin Design Tattoos (Las Vegas Spring Mountain flagship & Caesars Palace, Honolulu, Orange County, Soho/Brooklyn NYC), Manifest Studio (West Covina, Rancho Cucamonga, Whittier), and Big Sleeps Studio (Paramount). - Architected multi-location CRM & lead-to-consultation pipelines (Funnel Design + SMS automation) across studio locations. - Built Notion weekly artist payout & booking operations systems; ran local SEO / Google Business Profile and paid social acquisition per studio. - **Operator-to-protocol bridge:** the Pasadena operator years — real multi-studio consultations, artist payouts, and custom deposits — directly inspired Tattoo.co, Text Permanent, tattoo.dev, uqp.dev, and quote.dev after relocating to Las Vegas in 2023. --- ## Selected Web Design, Ecommerce & Growth Portfolio **Shopify Partner · Ecommerce Growth Operator for Brands** — conversion-engineered Shopify storefronts, paid-media landing flows, full-funnel analytics, and CRO for recognized brands & operators (Jabbawockeez jbwkz.com, Farmers Market Hawaii, Fit Club Las Vegas), plus house collector storefront [supa-cards.com](https://supa-cards.com). **[Jabbawockeez](https://www.jbwkz.com/)** — Ecommerce & official brand web design/redesign for the iconic Las Vegas entertainment & streetwear brand (Wockshop Shopify storefront at jbwkz.com). **[Fit Club Las Vegas](https://www.fitclubvegas.com/)** — Revamped Shopify web experience, local SEO content architecture (10–12 targeted landing pages/articles), speed optimization, and CRM/lead-tracking integration. Tracked 93 membership-form leads in July 2023 and drove ~$2,600 walk-in revenue on $1,000 ad spend (2.6× return on ad spend, client-reported) during an EDC campaign. **[Aloha Tattoo](https://alohatattoo.com)**, **[TNT Tattoo](https://tnt.ink)** & **[Wailana Tattoo](https://www.wailanatattoo.com)** — Designed and shipped multi-location & Oahu/Waikiki tattoo studio websites paired with integrated CRM consult-to-booking workflows. **Tattoo.Agency · Studio & artist websites · SEO/AEO (answer engine optimization)** — [Aloha Tattoo](https://alohatattoo.com/), [TNT Tattoo](https://tnt.ink/), [Wailana Tattoo](https://www.wailanatattoo.com/), [Basilica Tattoo](https://www.basilicatattoo.com/), [Yudel Tattoos](https://www.yudeltattoos.com/), [Ohana Tattoo Company](https://ohanatattoo.ink/). **[KORE Kompounds](https://korekompounds.com)** — Ecommerce web build for a compounds brand (careful claims; live storefront). **[Farmers Market Hawaii](https://farmersmarkethawaii.com)** & **[Broadband Consultants](https://broadbandconsultants.com)** — Redesigned Shopify streetwear checkout UX (cutting purchase path from 5 clicks to ≤3) with Meta conversion/retargeting ads and Klaviyo lifecycle flows; redesigned B2B telecom consulting web presence. ## Wild Side Projects & The Las Vegas Network **13 Live Las Vegas & Niche Discovery Properties** — [formula.vegas](https://www.formula.vegas/) (F1 city guide), [remote.vegas](https://remote.vegas), [bikelasvegas.com](https://bikelasvegas.com), [racelasvegas.com](https://racelasvegas.com), [vegasbytrain.com](https://vegasbytrain.com), [temperature.vegas](https://temperature.vegas), [snowboard.vegas](https://snowboard.vegas), [meat.vegas](https://meat.vegas), [childcarevegas.com](https://childcarevegas.com), [vegas.domains](https://vegas.domains), [capturedvegas](https://capturedvegas-com.vercel.app), [vegashomeowner](https://vegashomeowner.vercel.app), [supa-cards.com](https://supa-cards.com). **Wild Agentic Side Quests & Open Source** — [rs-sdk](https://bots.whop.site/swarm) (live swarm tracker for in-game AI agents · [git.cafe/rs-sdk](https://git.cafe/rs-sdk/palanti-rs-sdk)); [video-editor-tools](https://git.cafe/done/video-editor-tools); [unofficial-toolkit-gitcafe](https://git.cafe/1gmedia/unofficial-toolkit-gitcafe). --- ## Education, Credentials & Early Highlights **University of Washington** — B.A., Science, Technology, and Society (2018). Coursework & research in data visualization, GIS/geovisualization, statistical analysis, and ecommerce UX/dark-patterns research ([UW Portfolio](https://medium.com/@UXGavin/university-of-washington-ias-portfolio-2ea82d6da668)). **Saint Martin's University** (2014 – 2016) — Elected Student Government Vice President (2015–2016), Norcia Student Mentor, and NCAA Division II Track & Field scholarship athlete (sprints, long jump, relay) prior to transferring to UW. **[Designlab UX Academy](https://app.designlab.com/profile/uxgavin/)** (@uxgavin) — Phase 1 & Phase 2, full-time from Nov 2016: 105 shipped UI/UX design submissions under 1-on-1 mentorship (research, personas, information architecture, user flows, wireframing, prototyping, usability testing). **Global AI Hackathon Seattle (2017) — 3rd Place** — UX & Frontend Lead for *MarcoPolo-Recommender*, an enterprise knowledge-discovery app using Microsoft Graph API, TF-IDF, and NMF to connect coworkers working on related projects. --- ## Core Stack & T-Shaped Capabilities **AI & Engineering:** TypeScript, JavaScript, React, Next.js, Astro, Hono, Cloudflare Workers, D1 (SQLite), Durable Objects, REST APIs, OpenAPI/Zod, MCP Servers & CLI Tooling, Sanity, WorkOS, Vercel, Railway, Git, SQL. **UX, Web & Ecommerce:** End-to-End Product Design, Design Systems ([brand.tattoo.co](https://brand.tattoo.co)), Shopify / Liquid, Webflow, Conversion Rate Optimization (CRO), Mobile-First Responsive UI, PostHog. **Growth & Revenue Operations ("T-Shaped Marketer"):** Technical & Programmatic SEO (pSEO, GEO/AEO), Paid Acquisition (Meta Marketing API, Facebook/Instagram Ads, Google Ads), CRM & Lifecycle Automation (Funnel Design, Klaviyo, Webhooks/API Integrations). --- ## My Tech Stack Rotation **Languages:** English, Systems Architecture & Agent Orchestration — I don't hand-type boilerplate; I direct multi-agent fleets into production TypeScript. ### Daily Agent Harness & Forge - Grok Bot (persistent Linux multi-agent fleet) - Claude Code & Codex (parallel autonomous execution) - [Hoplite.sh](https://hoplite.sh/) (cloud agent thread orchestration) - [git.cafe](https://git.cafe/) (agent-first git forge) - [Orgo](https://www.orgo.ai/) (cloud computer for Done Agents) - [Hermes Agent](https://hermes-agent.nousresearch.com/) (Nous Research agent runtime) ### AI, Context & Media Primitives - [Mastra.ai](https://mastra.ai/) (TypeScript agent framework) - [Context.dev](https://www.context.dev/) (live MCP context & docs) - [HyperFrames](https://hyperframes.studio/) (programmatic HTML/GSAP → MP4 engine) - [Treg](https://treg.to/) (OpenRouter for agent tools & data) ### Infra, Data & Shipping Runtime TypeScript · [Vercel](https://vercel.com/) · [Convex](https://www.convex.dev/) · Cloudflare Workers (Hono + D1 + Durable Objects) · Next.js · Astro · Drizzle · Zod · Stripe · Shopify · PostHog · Paper